Capturing the collective intelligence of a diverse group of people to give you insight about what may happen in the future vs. relying solely on individual experts is a very powerful phenomena many organizations and individuals are increasingly taking advantage of.

We built Inkling Markets to address business problems we saw over and over again consulting for some of the largest companies in the world over the past decade. Specifically, Inkling Markets helps address:

• Forecasting: Leveraging a diverse group of people with different viewpoints about future sales, revenues, etc. provides greater insight than traditional methods;
• Risk: Markets can act as an “early warning system” by giving the business a constant pulse on people’s opinions. Knowing about a problem and addressing it early can have huge cost and competitive ramifications; *Employee morale / retention: Employees feel like they have skin in the game and are involved in decision making as they never were before;
• Fostering a culture of innovation: A marketplace of ideas provides a credible process for employees where they have incentive to contribute ideas for improving business processes or thoughts about new products;
• Improved customer loyalty: A marketplace made available to customers makes them feel they are helping to drive product development;
• Business partner value: A marketplace made available to vendors and/or business partners to solicit ideas or assist in forecasting enriches the relationship and provides valuable input from those who have a useful and knowledgeable outside perspective of your business.